Sweater photo for blog

It’s good to get to know your customers. For example, I shoot a lot of product photos which are used to sell the item. This can include creating a mood with props or lighting because many products are sold on an emotional level. Sometimes, you have to do the opposite. For example, recently, when working with a writer of a knitting blog, I learned that the important thing was to show the detail in a way which demonstrates how it is made. Why? Because they were writing about how a sweater was knitted and would be selling patterns to other knitters.

Of course, it doesn’t hurt to shoot a few ‘glamour’ shots, but to some, the glamour is in the details.

To see what I’m talking about: http://knittingwip.blogspot.com/2012/06/fo-teal-flair.html